The Classic Beauty of Engraving


Engraving brings unparalleled elegance and dimension to everything it touches.  Regarded as the finest way to set ink on paper, engraving lends a look of prestige to your firm.  Engraving will set you apart with a classic quality and successful style that reflects your business image.

Born in the 15th century, this unique process entails engraving or cutting lines onto the surface of a metal die, which is then positioned on a press, coated with ink, and wiped so that only the etched areas of the plate remain filled.  Exerting tremendous pressure (up to 4,000 pounds per square inch), the image is transferred from die to paper, producing a finely detailed, raised image on the surface with a subtle reverse indentation on the back.

The ASL engraving process blends traditional craftsmanship with state-of-the-art pre-press for optimal quality.  It’s also the most environmentally friendly production process – we use water-based engraving inks – which not only reduce toxins, but also aid in the recycling process.  And we are one of the only engraving companies in the world with an in-house machine shop and research and development team who continually re-engineer equipment and tailor processes to better meet your needs and the needs of our environment.

Burnishing is a variation in technique that combines embossing with metallic ink engraving to produce a deep, rich effect.  During this process, the engraved image is sent through the engraving press twice; once for a coating of gold, silver or other metallic ink, and the second for polish depth and dimension. The burnishing process is a perfect way to lend distinctive appeal to specialized graphics, cover lettering and other design elements.

Next week, we will discuss tips for engraving…

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